Allied Media is a professional communications company that focuses primarily on Arab American and other ethnic markets. Our background is in media, marketing and community relations. Allied Media’s team of professionals has been instrumental in planning and executing several campaigns on behalf of established corporations and organizations in the Arab American market.

One important advantage on our side is the concentration of a very large majority of Arab Americans in the top ten largest cities in the U.S. Allied Media’s strategy, therefore, emphasizes the constituency outreach aspect of campaign by teaming up with community and business organizations in cities with significant Arab American populations (1).

Allied Media and the local anchor community organizations present a solid knowledge of the specifics of the local Arab American community and awareness of the type of businesses, individuals or groups that operate there formally or informally, and often times Allied Media will perform some or all of the actions listed below to execute an effective PR campaigns for its clients.

Meet with local leaders in mosques, churches, community clubs, business organizations…etc, and inform them of the nature of the campaign and our plan to contact those in the community that will benefit from it and ask for their assistance and input and make literature available to them.

When necessary, organize local gathering or town meetings to educate our targeted audience and urge attendees to share the literature with others.

Allied Media will complement constituency outreach with targeted use of local Arab American print media to reach additional members of our targeted population that could not be contacted directly. With a team consisting of Allied Media and local Arab American organizations, our strategy puts a great emphasis on third party outreach that will accomplish its educational goal in a most effective manner and will reach the largest percentage of our targeted population.

In addition, Allied Media’s experience and understanding of the Arab American media universe will help it use the right media outlets to reach our targeted population and complement our constituency outreache.